Initial Situation

Why are companies successful? Because they generate high sales.

Why are companies unsuccessful? Because their sales figures are too low.

After all, the figures don’t lie!


Well-thought-out, intelligent, and efficient processes are an important part of the sales function. However, the selection and proper leadership of a field sales team and a back office sales team are the decisive factors.

20% of the top performers in a company are responsible for 80% of the results (according to Vilfredo Pareto).

In an increasingly competitive environment, focusing on and promoting these top performers is the winning edge.

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